I didn't want to, but I will for the sake of changing the topic. BA = Birds
Australia and BOCA = Bird Observation and Conservation Australia....
While most have commented on the bird component of the logo (which is very
much in keeping with the design of BirdLife International's logo), it is
interesting to see that 'birdlife' is written in lower case perhaps in a
continued effort to ensure the acronym BLA doesn't take flight ;-)
-----Original Message-----
From:
On Behalf Of Dave Torr
Sent: Friday, 20 January 2012 4:20 PM
To: Mark Carter
Cc:
Subject: New Bird Life Logo
I guess Sean Dooley (Editor of the magazine) vetoed the Grey Falcon on the
grounds that it does not exist?
On 20 January 2012 12:46, Mark Carter <> wrote:
> I don't normally like to carp, but I'll make an exception for this.
> I hope they haven't paid the branding consultant too much for this new
> Birdlife Aus logo. It looks more like something I'd expect to see on a
> brand of dishwasher tablets. Why pick a waterbird when 80% of our
> landmass is arid-zone? And why is it looking backwards? And why isn't
> it an actual real bird instead of some vague cartoon birdy-shape?
>
> Were I asked I'd have suggested something a bit more evocative and
> Australian like a Grasswren or a Parrot. Or how about a Grey Falcon-
> that would look equally good in monochrome, saving in printing costs...
>
> Mark
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