Morcombe field guide released as an iPhone/iPod touch app

Subject: Morcombe field guide released as an iPhone/iPod touch app
From: David Adams <>
Date: Fri, 22 Oct 2010 17:55:05 +1100
On Fri, Oct 22, 2010 at 5:16 PM,  <> wrote:

> I'm not sure they've got the price right - there are a huge range of North
> American bird field guides, priced from around $12 - $24. I suppose the
> competition pushes the price down.

The two best regarded guides for North America (iBird Pro and the
Sibley eGuide) cost $US 29.99 each at the US store, the same price as
the new Morcombe at the US store. All three guides are comprehensive
for their regions rather than offering only a smaller region or set of

With that said, the birding apps are expensive by App Store standards.
Why? Well, they've got a lot of great data and they can get away with
it. As a comparison, "Wild Mushrooms of North America and Europe" by
Rober Phillips is pretty high quality, includes 2,400 pictures of
1,550 species and costs $US 1.99. I guess mushroom hunters aren't
ready to spend as much money as birders ;-)

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