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[ts-7000] Re: new website

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Subject: [ts-7000] Re: new website
From: "Jesse Off" <>
Date: Mon, 25 Feb 2008 23:09:46 -0000
--- In  "j.chitte" <> wrote:
 
> Part of what sold TS to me was it's small company approach. The 
> graphics were a bit basic but I prefered the no bullshit 
> presentation. They're selling embedded systems to engineers, I dont 
> think the gimicks will impress.
>

We know gimmicks won't impress our core engineer customers like you.  I 
can't tell you enough how nice it is to work for a company that has 
such a rational, objective and intelligent customer base.  We rest easy 
knowing that if we have the best product we get design wins and we 
don't really need fancy marketing.  Heck, if I had my way, we wouldn't 
even have a website, we'd just have an FTP site with a whole bunch of
text files.

Those animated GIF images are an inside joke.  No offense to Ronald 
(who sits next to me), but I think they're hilarious which is why we've 
kept them.  That TS racecar gif is a riot, don't you agree?  

As long as content was improved and made more maintainable, 
nobody at TS had a taste one way or another for aesthetics or gimicks. 
As I said before, we know they won't matter for engineers and its not 
like some crazy marketing department is starting to take over the 
company.  We do work with people other than engineers sometimes though 
too -- and this kind of flashy website sometimes impresses them.  Not 
sure why, but those people are more interested in knowing that this 
company despite being small, is not a garage shop and is stable enough 
to not need to pinch pennies and keep their website design from the 
1990's.  

//Jesse Off




 
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