Dear Tony,
I am still recovering from Birds Australia as the nomen nov. for RAOU. Last
year, for a conservation group considering a name change (which shall
remain nameless), we were informed confidently by our marketing advisors,
that the Frenchification (e.g. adjective after the noun) of the names of
Australian organizations was now passé. Not only that, market surveys had
picked up a perception amongst the public, and in the marketplace, that
such changes have come to be associated with negativity. Firstly,
apparently, such name changes is telling clients that your organization, or
whatever, is having difficulties. And, secondly, it is being perceived
overall that job losses usually follow the baptism. And, yes, name French
changes do stick in minds people: that is why they remember the subsequent
negativity.
Oh, well, the times changing; and in honour of that, Tony, and with humour,
I have suggested some names French for your committee. Let yourself go:
don't just stick to strictures English.
How about:
Birds Rarity Appraisal Team
Committee Rarities Appraisal Birds
PS Does anyone know what has happened with Zealand New from the old RAOU?
PPS Are birds allowed to be members of Birds Australia or only humans?
> One of the items on the agenda was the possibility of a name change which
> reflects the RAOU change to Birds Australia. Possibilities proposed
> included:
>
> 1. Birds Australia Rarities Committee
> 2. Australian Rare Birds Committee (A division of Birds Australia)
> 3. Australian Rarities Committee (A division of Birds Australia)
>
> What are your views? which of these do you prefer? Do you have another
> suggestion for a name that could be used by the committee? Please let
> me know by return email. Results will be announced in June after
> approval from Birds Australia.
>
> Regards
> Tony Palliser (.....Sydney, Australia)
> Phone.....+61 2 9900 1678 or Home +61 2 9427 7563
> Fax.......+61 2 9900 1669
>
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